Brand Management & Engagement Lead

Brand Management & Engagement Lead – Salary circa £85,000 to £95,000

Closing date for applications - 19th November

Do you love shaping how a brand shows up in the world—inside and out?
This is a great job for someone who’s a strategic thinker with a creative spark, ready to lead a high-performing team and influence across markets. If you’ve worked in brand management in a large, multi-market organisation and know how to balance governance with bold ideas, this could be your next step.

A bit about the job:

This role sits at the heart of how our brand is experienced—by colleagues, customers, and partners. You’ll lead our brand governance and engagement agenda across the Aviva Group, making sure our brand shows up consistently, confidently and creatively.

You’ll guide a team of brand managers, influence local marketing teams across the UK, Ireland and Canada, and ensure our brand is protected and championed at every touchpoint. From trademarks to tone of voice, you’ll help bring our brand to life in ways that build trust and drive growth.

This role requires occasional travel across our key markets.

Skills and experience we’re looking for:

• Extensive experience (10+ yrs) in brand management and engagement in a large, matrixed organisation, ideally across multiple markets. 

• Strong leadership and influencing skills, with a track record of developing high-performing teams. 

• Deep understanding of brand governance, campaign execution and risk management. 

• Creative flair with the ability to tailor messaging to different internal audiences. 

• Comfortable navigating regulated environments while driving innovation and continuous improvement. 

What you’ll get for this role:

Our purpose - with you today, for a better tomorrow – is a promise we make to our colleagues too.  And one of the ways we live up to that promise is by investing in you.  We have so much to offer when it comes to being an Aviva colleague.

• Salary circa £85,000 to £95,000 (depending on location, skills, experience, and qualifications).

• Bonus opportunity - 12% of annual salary, actual amount depends on your performance and Aviva’s.

• Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in.

• 29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days.

• Aviva-funded Private Medical Benefit to help you get expert support when you need it.

• Make your money go further - Up to 40% discount on Aviva products, and other retailer discounts.

• Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme.

• Brilliantly supportive policies including parental and carer’s leave .

• Flexible benefits to suit you, including sustainability options such as cycle to work.

• Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others.

• We take your wellbeing seriously with lots of support and tools.

Take a look to learn more.  Put a salary into this calculator to see what your total Aviva Reward could be.

Aviva is for everyone:

We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares.

We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues.

To find out more about working at Aviva take a look here

We’d love it if you could submit your application online. If you require an alternative method of applying, please send an email to noemi.pers@aviva.com.