Senior SEO Executive

We’re looking for someone who’s passionate about helping people find what they need online. You’ll lead our SEO roadmap for Aviva.ie, making sure we show up in all the right places—search engines, answer engines, and new AI-powered platforms. You’ll join a friendly, collaborative digital team that values fresh ideas and customer focus. Your work will help people find the insurance and financial support they need, when they need it. You’ll be accountable for driving organic growth and making our content clear, relevant, and accessible. 

Duties & Responsibilities 

• Execute our SEO strategy and roadmap to grow organic traffic and improve search rankings working with digital, marketing and UX teams. 

• Optimise our content for search engines, answer engines, and generative AI platforms. 

• Drive direct off-page optimisation projects (e.g. link building) bespoke to Aviva.ie 

• Carry out regular SEO audits and implement technical improvements. 

• Guide and support colleagues on SEO best practice. 

Skills & Experiences 

• Proven experience in SEO strategy execution. 

• Skilled in using SEO tools (like SEMrush, Screaming Frog, Google Search Console). 

• Great communicator who can work with different teams. 

• Analytical thinker who enjoys using data to make decisions. 

• Knowledge of AEO (Answer Engine Optimisation), GEO (Generative Engine Optimisation), or financial services is a plus. 

What will you get for this role? 

• Competitive market-leading salary depending on skills, experience, and qualifications. 

• Generous pension (employee contribution matching of up to 14% if you contribute 8%). 

• Annual performance-related bonus and pay review. 

• Holiday allowance of 25 days plus bank holidays, and the option to buy/sell up to 5 additional days. 

• Generous health & dental insurance contributions after six months. 

• Aviva Matching Share Plan, Save As You Earn scheme, and Approved Profit Share Scheme. 

• Cycle to Work benefit scheme. 

• TaxSaver Travel Scheme. 

• Family-friendly parent’s (matching paternity and maternity leave) and carer’s leave. 

• Up to 40% discount for some Aviva products plus discounts for friends and family. 

• Employee Assistance Programme. 

• Volunteering days. 

• Professional qualification support and transparent career progression plans. 

Aviva is for Everyone 

Our diversity and inclusion policies and initiatives are shaping an environment where everyone feels welcome regardless of age, disability, race, ethnicity, gender, gender identity, religion, culture, sexual orientation, national origin, marital status, pregnancy, maternity or those with other caring responsibilities. Our approach helps to ensure that Aviva is a place which values difference and provides equal opportunities for all. 

We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues. 

We prefer all applications to be submitted online, however if you require an alternative method of applying, please contact Saidhbh.goonan1@aviva.com